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BE O is driven by purpose: our sustainable development goals

Be the change you want to see in the world. This statement applies to people but even more to brands. That is why we build our BE O brand around the Sustainable Development Goals (SDG’s), our anchor that motivates us to create and sell a product that is as climate positive as it could possibly be. We have chosen three core SDG’s that help us stay grounded.

What are Sustainable Development Goals?

The  Sustainable Development Goals (SDG’s) are 17, in 2015 defined, goals by the United Nations. The purpose of these goals is to motivate companies and governments to create a healthier and sustainable earth by 2030. For our planet, our people and eventually our profits.

The goals all work together, strengthening each other. Working on a selected few will most definitely impact others as well. 


These are the SDG’s of BE O

We’ve chosen three core SDG’s that are part of our DNA. Number 13, 14 and 15 are part of BE O’s brand core values. As mentioned before: of course we connect to other SDG’s as well. But these three are most important to us.

13. Climate Action

We have to stop using fossil fuels such as oil to decrease our CO2 emissions. That is why we choose to use a plant based source materiaal to make our plastic.  Our BE O bottle is climate positive, meaning it absorbed more CO2 than emitted during its production. Don’t be oil, be organic!

14. Life below water

Oil and single use plastic: two ‘evils’ that pollute our planet. BE O exclusively makes products that are reusable, recyclable and made from renewable, plant based materials. This way we stay away from oil and single use plastics. 

15. Life on land

By staying clear from oil and focussing on plant based materials we’re helping our planter. Obviously it is very important that our plant based materials are produced ethically and sustainably. This is why we only work with companies that use a ‘code of conduct’. Ensuring our materials are from a trustworthy and responsible source. Besides that we plant a tree for every product sold! Win-win!

Learn more about our tree-planting-plan! Read our blog: Doubling our impact by planting trees

Climate positive bottle made from sugarcane

The mission of BE O is to completely change the plastic industry from oil to plant based. We do this by making well designed, reusable, recyclable and climate positive products made from plants. One product at a time!

Meet the BE O bottle!

Our first product is the BE O bottle; a reusable water bottle made from sugarcane. Because it is made from a plant based bioplastic the bottle absorbs more CO2 than is emitted during its entire production process.  That’s what we call climate positive!

Want to make an impact yourself? Order a BE O bottle in our own webshop and plant a tree!